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    4 Ways Social Media Is Great for Your Small Business

    Posted on October 21, 2019 by | Leave a comment

    4 Ways Social Media Is Great for Your Small Business
    You might think that your small business does not have the reach to expand beyond your immediate surroundings, but if you’re not on social media, how could you expect to do it? We’re not saying that a profile on social media is the end-all-be-all of effective marketing strategies for cleaning s... read more

    7 Skills Your Digital Advertising Specialist Should Have

    Posted on October 8, 2019 by | Leave a comment

    7 Skills Your Digital Advertising Specialist Should Have
    Hiring a marketing specialist for any industry is a hard task, but it’s even more so when for a small business. This is because digital marketing has become so specialized that we really can’t expect a single person to be equally proficient in every single area, or to realistically handle every... read more

    5 Advantages of Geographic Segmentation For Your Digital Marketing Strategy

    Posted on September 22, 2019 by | Leave a comment

    5 Advantages of Geographic Segmentation For Your Digital Marketing Strategy
    Digital marketing is a complex beast to tame, on top of being ever-changing and a little fussy. Mastering it is one of the most rewarding experiences a marketing expert can get. For a small or medium business, it might seem like a lot to handle on your own, especially if your experience in digital ... read more

    Make the Best Out of Your Online Promotions with These 5 Tips

    Posted on September 2, 2019 by | Leave a comment

    Make the Best Out of Your Online Promotions with These 5 Tips
    Discount promotions and sales are some of the best ways to attract new customers and “upgrade” the ones that you already have. They can also be a double-edged sword if mismanaged, however, and while they can certainly turn heads, they can also kill your profits and attract unqualified leads onl... read more

    The Do’s and Dont’s of Video Marketing for Local Businesses

    Posted on August 25, 2019 by | Leave a comment

    The Do’s and Dont’s of Video Marketing for Local Businesses
    We have talked amply before about the benefits of video marketing for small businesses. You might have heard it from other business owners in your area, but their experience will vary depending on how good they’re doing. Some people have a skewed vision of what good video content is, and this te... read more

    6 Reasons Why Content Marketing Matters Now More Than Ever

    Posted on July 29, 2019 by | Leave a comment

    6 Reasons Why Content Marketing Matters Now More Than Ever
    Regardless of what type of business you run, you should know that content marketing is more important than ever. Business to consumer (B2C) and business to business (B2B) companies are now both equally dependent on the results of useful content, such as brand awareness and the trust of increasingly... read more

    Top 5 Basic Marketing Tools Your Business Should Have

    Posted on July 17, 2019 by | Leave a comment

    Top 5 Basic Marketing Tools Your Business Should Have
    Got big plans for the future but your business is small and your marketing budget is even smaller? One tidbit of information that gets thrown around a lot is that small businesses invest only 3% of their revenue into marketing, spiraling into a cycle of ineffective marketing doling out below-averag... read more

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