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Pay Per Click Archives

Avoid These 5 Common Mistakes With Your Ads During The Coronavirus Crisis

Posted on April 8, 2020 by | Leave a comment

Avoid These 5 Common Mistakes With Your Ads During The Coronavirus Crisis
For many small businesses, advertising during the coronavirus crisis might seem a little far from reach. Many of us are worried about keeping our current clients and evaluating our finances, that one of the first things we want to do is cut the ad budget. But, marketing experts recommend keepin... read more

Web Design Do’s And Don’ts For Your Business

Posted on February 4, 2020 by | Leave a comment

Web Design Do’s And Don’ts For Your Business
What makes a good web design? A great website is well-designed and functional at the same time. Great design is often clean and straightforward and allows the users to find the information they're looking for quickly and if they desire to buy the product or hire the service. So, to achieve this ... read more

Why You Should Avoid Using “Super Bowl” in Your Advertising

Posted on January 21, 2020 by | Leave a comment

Why You Should Avoid Using “Super Bowl” in Your Advertising
We all should be pretty familiar with names like the Super Bowl, Pepsi, Ford, Budweiser, Xbox, etc. These names are branded and trademarked throughout the world of marketing, advertising, and social media. The use of their name or any part of their brand comes with a number of ... read more

How To Keep Your Sales Strong After The Holidays: 6 Tips To Do It

Posted on December 16, 2019 by | Leave a comment

How To Keep Your Sales Strong After The Holidays: 6 Tips To Do It
The New Year is a time when everybody is optimistic, dreamer, self-controlled, willing to be a better person; but often this joyful mindset doesn't apply to business. January is a low sales season. Everybody is spent and exhausted after the holiday rush, and companies have to struggle more to s... read more

The Do’s and Dont’s of Video Marketing for Local Businesses

Posted on August 25, 2019 by | Leave a comment

The Do’s and Dont’s of Video Marketing for Local Businesses
We have talked amply before about the benefits of video marketing for small businesses. You might have heard it from other business owners in your area, but their experience will vary depending on how good they’re doing. Some people have a skewed vision of what good video content is, and this te... read more

Top 5 Reasons to Include AI in your Marketing Campaign

Posted on May 6, 2019 by | Leave a comment

Top 5 Reasons to Include AI in your Marketing Campaign
Digital marketers rejoice! We’re at the beginning of the AI revolution in the marketing field, and instead of fearing or resisting change, we should all be embracing the many, many applications it can have.  They are able to be chatbots, do predictive analytics and reporting, insights integr... read more

Social Media in 2019: How You Should Be Preparing

Posted on February 25, 2019 by | Leave a comment

Social Media in 2019: How You Should Be Preparing
With 2018 behind us, it’s time to realize that engaging audiences in social media can no longer be a passive process because they no longer are passive themselves. The social media trends for 2019 point toward audiences now wanting to be a part of the process, have true and immediate interactions... read more

How Much Should a Local Business Spend on Marketing?

Posted on October 23, 2018 by | Leave a comment

How Much Should a Local Business Spend on Marketing?
Creating success for your small business might seem like climbing a tall mountain, but it’s not impossible. It’s hard, but the reward at the top is worth every stride on the trail and sometimes all you need is a good guide. One of the hardest strides on your way to the top in your business i... read more

Halloween Do’s & Don’ts for Marketing Your Business

Posted on October 11, 2018 by | Leave a comment

Halloween Do’s & Don’ts for Marketing Your Business
Although we as consumers might scoff at some attempts by businesses to cash in on any Holiday, the truth as a business owner is that it can actually work. It doesn’t matter if what you’re selling a physical product or a service, adding a holiday flare to your brand can help in more ways than one... read more

3 Reasons Why You Should Personalize Your Marketing ASAP

Posted on September 27, 2018 by | Leave a comment

3 Reasons Why You Should Personalize Your Marketing ASAP
The days of one size fits all marketing is over. Although this is an age of automation, you can say that keeping personalized marketing is still more effective. If you want to achieve a big increase in qualified leads, always maintain a personal connection with your consumers without coming off l... read more

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