Marketing Archives

5 Marketing Ideas that you can Apply in your Small Business this Thanksgiving

Posted on November 6, 2019 by | Leave a comment

5 Marketing Ideas that you can Apply in your Small Business this Thanksgiving
Look around you. Many businesses are already doing Thanksgiving promotions, special deals or giveaways this season. You don't want to stay behind, right? Of course, you don’t. That’s why we are giving you holiday promotion ideas for small businesses. Offer a gift to your best customers Th... read more

7 Skills Your Digital Advertising Specialist Should Have

Posted on October 8, 2019 by | Leave a comment

7 Skills Your Digital Advertising Specialist Should Have
Hiring a marketing specialist for any industry is a hard task, but it’s even more so when for a small business. This is because digital marketing has become so specialized that we really can’t expect a single person to be equally proficient in every single area, or to realistically handle every... read more

5 Advantages of Geographic Segmentation For Your Digital Marketing Strategy

Posted on September 22, 2019 by | Leave a comment

5 Advantages of Geographic Segmentation For Your Digital Marketing Strategy
Digital marketing is a complex beast to tame, on top of being ever-changing and a little fussy. Mastering it is one of the most rewarding experiences a marketing expert can get. For a small or medium business, it might seem like a lot to handle on your own, especially if your experience in digital ... read more

Make the Best Out of Your Online Promotions with These 5 Tips

Posted on September 2, 2019 by | Leave a comment

Make the Best Out of Your Online Promotions with These 5 Tips
Discount promotions and sales are some of the best ways to attract new customers and “upgrade” the ones that you already have. They can also be a double-edged sword if mismanaged, however, and while they can certainly turn heads, they can also kill your profits and attract unqualified leads onl... read more

Top 5 Basic Marketing Tools Your Business Should Have

Posted on July 17, 2019 by | Leave a comment

Top 5 Basic Marketing Tools Your Business Should Have
Got big plans for the future but your business is small and your marketing budget is even smaller? One tidbit of information that gets thrown around a lot is that small businesses invest only 3% of their revenue into marketing, spiraling into a cycle of ineffective marketing doling out below-averag... read more

What You Really Need From a Digital Marketing Agency

Posted on April 15, 2019 by | Leave a comment

What You Really Need From a Digital Marketing Agency
In the past, we’ve talked about the many reasons why small businesses can reap plenty of rewards from digital marketing, letting them compete in a more even ground with larger brands, or focus on their local market. Either way, the benefits speak for themselves, but it’s no secret that creating... read more

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Non-Digital Marketing: Is It Still Worth Your Time?

Posted on March 18, 2019 by | Leave a comment

Non-Digital Marketing: Is It Still Worth Your Time?
There was a time when hard copy ads (printed) were still ubiquitous even as digital marketing grew stronger and more effective by the day. Now, of course, things have changed, and the latter has become the norm for big and small businesses alike. But there are still some voices out there championin... read more

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Social Media Influencers: Good For Small Businesses?

Posted on February 18, 2019 by | Leave a comment

Social Media Influencers: Good For Small Businesses?
Influencers have become a staple of online marketing for the last couple of years, and companies are investing more than ever in campaigns starring golden, young social media idols. This is not entirely out of the blue, however; 2.77 billion people will be active in social media this year according ... read more

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Email Marketing Campaigns: Stronger Than Ever in 2019

Posted on January 21, 2019 by | Leave a comment

Email Marketing Campaigns: Stronger Than Ever in 2019
With so many digital marketing options available to business nowadays, regardless of what branch they’re in, it’s easy to dismiss older methods as irrelevant or no longer efficient. Older does not mean obsolete, however, and we’re here to make a case for email’s effectiveness in today’s ... read more

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The Top 2019 Marketing Influencers To Follow Online

Posted on January 7, 2019 by | Leave a comment

The Top 2019 Marketing Influencers To Follow Online
The core value of an influencer lies in their ability to alter brand perceptions, loyalty and get the ball rolling for new customer behaviors, all through human interaction that addresses the issues that people in the consumer base really care about. There are top digital marketing influencers... read more

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